When you’re browsing for cute clothes in the style of Lolita, gyaru, mori girl, fairy-kei, and others, you may find in your searches through Ebay, Storenvy, Aliexpress and others that you begin to recognize certain pieces listed!  Maybe you’ll recognize the model wearing the fashions, or something about the photography will look familiar to similar listings you’ve found.  You have the vague idea that they’re probably TaoBao brands, but what are their names, and where do these listings originate from?

The thing about these marketplaces is that they very rarely actually list these items by name!  Knowing the originator of these pieces can help you shop around for them and get them at a fair price.  Plus, it’s just good to know where the things you’re buying come from.

Here is my quick guide to my favorite brands that I’ve encountered across these marketplaces!  It’s certainly not a comprehensive list, but maybe it can help you find some direction with your own browsing. :3

Candy Rain

This is my favorite of all of the TaoBao brands available –
everything is lacy and ruffly, with light floral patterns and soft pastels!
Candy Rain models are usually posed around rich-looking rooms
set with flowers, tea or cakes, or outdoors in a garden setting.

Sellers:
Candy Rain’s YesStyle Brand Page
LoliLoli Shop for Lolita Princess – an Aliexpress seller
BOBON21 – another Aliexpress seller that stocks Candy Rain
Candy Rain’s TaoBao Page

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GOGO Girl

I hope I have the name of this brand correctly;
I only have their YesStyle page to go from.
It doesn’t refer to this brand by name on its TaoBao shop as far as I see. nn;

GOGO Girl is a very widespread brand on marketplaces
that features this model who is doll-like in cuteness!
She is posed against a wall in a cutesy interior room.
Again is the recurring theme of pastel colors and soft fabrics,
like sheer chiffon overlays.

Sellers:
GOGO Girl’s YesStyle Brand Page
PRO-G DEAL – Aliexpress seller that features GOGO Girl heavily
MONGPING finery – another Aliexpress seller
GOGO Girl’s TaoBao Page
Another TaoBao Page for this seller because who knows??

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BoBon21

That’s BO-bon, not BON-bon, like a certain bunny-related URL you might know of.
This brand surfaced as a cheaper alternative to Liz Lisa.
Many of their pieces are similar to Liz Lisa stylistically.
They are not listed on YesStyle.
Their usual model has the light strawberry-blonde hair pictured above.
She is usually posed against a blank wall, but as with all of these guidelines,
there are variations sometimes.

Sellers:
LoliLoli Shop for Lolita Princess – again!  Such a reliable seller for cute clothes.
BOBON21 – A seller that shares the name, but may not be officially connected.
BoBon21’s TaoBao Page

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Pink Doll

Pink Doll is also Dabuwawa, and it features mature and elegant clothing!
Their models look older and more mature than the previous featured
kawaii brands, to match the look of their clothing line.
There are also often non-Asian models featured sometimes,
such as the blonde woman in the center above.
They are usually posed in interior spaces against curtains or similar.

Sellers:
Dabuwawa’s YesStyle Brand Page
One, Two, and Three different Aliexpress sellers for Pink Doll
Pink Doll’s TaoBao Page

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As I fill my wardrobe up with more and more skirts and shorts, I need to make sure that my legs and feet look cute too!

There is an unlimited quantity of adorable socks and stockings nowadays!!  I love the cover that OTK (over-the-knee) socks and stockings give, so I picked out a bunch of those here!

Ruffled Lace OTK Socks

When it comes to girly frills, socks with lace and ribbons at the top
cannot be beaten!  This is a universally cute look!
You can also just wear these under a longer skirt or dress
even if the ruffle isn’t visible.
You will still feel cute anyway!

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Thigh-High Illusion Stockings – White

One of my favorite trends with stockings right now
is the nude or sheer color at the top of the stockings,
creating the illusion of OTK or thigh-high socks!
It feels like more coverage than wearing them alone would entail,
and they look very smooth and will never fall or roll down.

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Sweet Soft Floral Sheer Socks

Okay, these are shorter socks than everything else featured here,
but I wanted to show how sheer fabric is used in regular socks
to add cuteness and interest, too!

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Knit OTK Stocking Socks

These are modest and adorable,
and the cable knit texture creates a schoolgirlish look!
Very cute and comfortable, and extremely workable
with many, many outfits.

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Cute Hello Kitty Stockings WITH PAW PRINTS!!

Okay, I cannot emphasize enough
how cute the paw prints on the bottom of these stockings are!
These are more illusion stockings – the top part of them is sheer!

Summer is in full swing, and princesses need attire for their busy schedule of garden tea parties!

Oh, what the heck.  I’d just wear these around the house or to the grocery store, too.

Sweet Pink Floral Fairy Princess Dress

Oh my gosh, I am IN LOVE with this.
The subtle floral print on the sheer skirt is like heaven!
And the soft ruffles as sleeves are like something a fairy would wear.

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Sweet Soft Mint Lace Ruffle Fairy Dress

If the other dress didn’t send images of dancing fairies in my head,
this one certainly did!!
And it’s such a refreshing and soft shade of green!

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Big Bow and Princess Sleeve Candy Rain Dress

There are bows printed on the fabric of this dress!
Because you CAN NEVER HAVE TOO MANY BOWS!

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Soft Blue Cinderella Lace Candy Rain Dress

Oh my goooossssshhh this is so soft and wonderfully sweet,
like something a luxuriously vacationing princess Cinderella would wear!

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Pretty Pink Princess Cake Candy Rain Dress

Did I include too many pink dresses in this update?
DON’T YOU EVER SUGGEST SUCH A THING TO ME AGAIN.

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Hello lovelies!!  Whoops, I was bad and skipped a couple days of updates!

But I’m back with these pretty pieces that are newly added to Loliloli Shop‘s lineup!

Sweet Candy Rain Organza Skirt

This listing is for the skirt in the photo!
It has a subtle print overlaid on it!

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Sweet Candy Rain Organza Top

This listing is for the top on the photo!
It has a subtle girlish print on it~
I love the shape of it, with the simple ruffled straps.

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Candy Rain Soft Summer Garden Dress

The suspended look of the collar,
attached with sheer fabric,
is such a dainty accent!

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Pale Green Candy Rain Dress

Ahh!  The suspended collar look again,
and this dress has two beautiful laced-up details
along the front, like a cute bodice!

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Sweet Summer Candy Rain Maxi Skirt

The layers of pretty pink fabric on this long skirt
look like pretty patchwork!  I love that the lowest layer
is sheer and lacy!

Sometimes, I just enjoy wearing pretty art work on my tops and t-shirts!  From the endlessly elegant brand Pink Doll (which I believe is also called Dabuwawa for its Taobao shop), I put together this list of pretty tops that all depict lovely lady prints.

Ruffled Printed Beaded Anime Princess Top

The sweet gauzy ruffle along the bottom and flower applique accents
in the pretty anime girl’s hair really make this an elegant top!
The girl is illustrated so soft, I want to see more of her
pretty curly hair and poofy princess dress!

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Lace-Sleeve Appliqué Printed Anime Girl Top

The colors of this one are more earthy,
and the pretty anime girl is framed by an applique floral frame.
This would look lovely with mori girl coordinates.

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Frilled Purple Anime Girl Print Top

The girl on this one is so pretty and smiling,
with her hair in a beautiful flowered braid!
My favorite details on this top are the purple ruffle around the color,
and soft starry gradient to purple at the bottom of the shirt

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Frilled Pink Doll Printed Alice in Wonderland Top

This top with cute ruffled sleeves depicts the Pink Doll brand
as well as a super sweet Alice girl illustration~

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Ruched-Sleeve Printed Girl Illustration Top

The pretty lady on this top is framed by curling scrollwork~